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Our Leadership Team

The people of ReactDx are energized, dedicated, laser-focused, independent thinkers with strong integrity and steadfast ethics always searching for ways to help physicians add quality years to patients’ lives.

George Koos
General Manager, Cardiac
VP of Product and Strategy

George brings over 20 years of experience in results-oriented medical sales, marketing, strategy, and product development in both the U.S. and international markets to his role at ReactDx.

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David Gibson
General Manager, HST
Senior VP of Operations and Technology

As the SVP of Operations and Technology, David Gibson leads the software product engineering team and is responsible for IT systems and cyber security at ReactDx.

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Jodi Baldassin, SHRM-SCP
VP of Human Resources

Jodi is responsible for managing the strategic Human Resources function which includes mergers and acquisitions for this rapidly expanding company.

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Mark Salvo
VP of Sales

As the VP of Sales at ReactDx, Mark brings over 20 years of experience in cardiac monitoring and medical device sales.

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Paul Kim
Chief Legal Officer

Paul comes to ReactDx with over 25 years of experience in healthcare legal and compliance matters.

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Christina Krueckeberg
Chief Compliance & Privacy Officer

Christina comes to ReactDx with over 29 years in healthcare and 18 years in managing compliance matters.

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George has a solid understanding of the rapidly evolving health care marketplace, and a genuine passion for creating win-win partnerships with both short-term and long-term value.

Dubbed the “most creative guy in the office,” George’s creativity lends itself to strategically position ReactDx to uncover new opportunities to better assist clinicians add quality years to patients’ lives on a regular basis.

Prior to joining ReactDx, he held roles of executive director of medical products marketing for Olympus Corporation and a marketing director at STERIS Corporation. While with STERIS, George led a substantial National Health System project in the United Kingdom.

George graduated from the University of Nebraska with a bachelor’s degree in advertising and marketing. George has been recognized regularly throughout his career for his contributions to the organizations he works with. Company accolades include landing the company’s largest national account, generating new products and services, attaining new patents, and negotiating deals that represent significant savings.

Prior to his over 20 years of medical industry experience, David was a Nuclear Submarine Officer for the Navy. Before joining ReactDx, he worked for both large and small companies alike, including GE Healthcare, Mindray Medical, Koala Healthcare and eCaregivers. In these companies he was integral in gaining market share against larger more entrenched companies through finding and creating innovative applications
of technology and leading teams into new growth areas. He has integrated, merged or created revolutionary solutions that allowed for increased marketability and profit in each of these companies.

David believes in success and pushes himself and his team to achieve it every day. In the world of rapidly changing and developing markets, he will find a way to differentiate and win. This is what has given him the upper hand when it comes to developing and creating software platforms that distinguish both he and the companies he works for from the competition.

David earned his Master in Business Administration from Brenau University in Gainesville, GA and received his Bachelor of Science in electrical engineering from the University of Florida. In his down time, he enjoys coaching high school competitive robotics teams and sailing.

Jodi is a seasoned Human Resources professional who thrives on change and transformation. She fell in love with Human Resources when she attended Penn State University for graduate school in Public Administration with a curriculum that emphasized Human Resources. After earning her Master’s degree she began her career in the manufacturing industry in Talent Acquisition and was eventually assigned the overall HR Management responsibility of three divisions which included collective bargaining. Ultimately, she made her way to transitioning a new division of a Fortune 100 company under the corporate model as well as developing and executing Human Resources policies and procedures across a broad range of functional disciplines. At the next juncture of her career, she was tapped on the shoulder by former Executives that she previously worked with to join in on an exciting start-up. Today, Jodi is the Vice President of Human Resources and is responsible for managing the strategic Human Resources function which includes mergers and acquisitions for this rapidly expanding company.

Jodi and her husband enjoy landscaping, finding new restaurants and traveling whenever life gives them the opportunity.

Before joining ReactDx, Mark was a top-level sales representative, leading a team that included administrative and support staff. He served as a mentor for new representatives and was involved with the MCT product launch when it first came to market. Mark also served as a valued member of the Sales Advisory Board. With extensive experience in EMR, Mark has collaborated with the major health systems in NYC to build bi-directional EMR solutions and has experience with research initiatives.

Mark now leverages his extensive sales expertise to deliver top-tier training and preparation for the ReactDx sales team, empowering them to become genuine advocates for and partners with their customers. Under his guidance, the team is equipped with the skills and knowledge to excel in their roles and foster strong customer relationships.

Outside of work, Mark enjoys spending time with family and friends and listening to music. With over 30 years of experience as a DJ, he continues to DJ as a hobby.

Paul worked for a managed care organization, a state Medicaid agency, the federal Medicare administration, and AM Law 100 law firms.  During his 20 years in private practice (17 years as a partner), he established and chaired a healthcare law practice group and represented all types of clients in the healthcare industry from manufacturers to diagnostic testing centers to providers.  

Paul joined ReactDx as its Chief Legal, Compliance & Privacy Officer.  Currently serving as its Chief Legal Officer, he not only represents ReactDx in all legal matters, including those involving FDA, CMS, OCR, and OIG requirements, but also provides guidance and strategies in all areas that affect ReactDx and its customers.  

He earned his BA and MPH from Johns Hopkins University and his JD from University of Maryland.

Christina’s experience includes corporate compliance program development and oversight in multifaceted healthcare settings within both large and rural health systems with an emphasis on revenue integrity, privacy, and civil rights.

In addition, Christina also has expertise in healthcare risk management, patient safety, and high reliability tactics including safe medical device program operations, Just culture, and process improvement methodologies, making her the ideal person to lead organization-wide compliance and privacy programs across React Health entities.

Christina has previously worked as a Registered Nurse in diverse clinical settings, clinical documentation specialist and case management to improve outcomes and control loss. Her most recent experience is in short-term acute hospital and rural health clinic settings staying abreast of regulatory obligations and providing the proper guidance and best-practice strategies in all areas that affect our company and the customers we serve.

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